The Case for Email Welcome Journeys (By the Numbers)

I’m baffled why more organizations don’t do this. This is easy money. This is emailing your supporters exactly when they are most excited about you (and most want to hear from you). This is a set-it-and-forget-it system that will bring in revenue in the background while you do your regular job.

5 Tips to Maximize Your Giving Tuesday Potential

Giving Tuesday has a lot of potential to inspire your supporters and generate excitement for your cause. It puts your organization in a great place to have a strong end-of-year fundraising season. Whether your campaign is already in place or you are still putting it together, implement these 5 tips to set your nonprofit up for Giving Tuesday success.

5 Ways to Make Your Donors Feel the Love

With the end-of-year fundraising season just around the corner, there’s no better time than NOW to make your donors feel the love. By telling your donors how much they mean to you (with no strings attached), they will be much more likely to donate when you DO ask them for money during your holiday giving campaign.

10 Copywriting Tips to Transform Your Content

The words we use matter. When chosen with intention and an end goal in mind, words can change how your reader thinks, feels, and acts. It’s a superpower (and one that you can learn). By keeping a few simple principles in mind, you’ll be on your way to creating engaging content.

Your 7-Part Guide to a Relaxing Holiday Giving Season

Imagine, being able to relax with your family during the holidays, without the stress of a year-end giving campaign… it’s possible! We believe that gratitude is key for a successful holiday giving season. And that’s all you need to focus on for the entire month of December: showing your supporters how much you appreciate them.