Google Ad Grant Management for Nonprofits

 

You don’t have to navigate the Google Ad Grant alone.

Our Google ad grant management includes a discovery session, strategy development, and full implementation to help you maximize visibility and impact with your $10,000 monthly grant.

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Why nonprofits invest in Google Ad Management services

Google Ad Management services built for nonprofit teams

You’ve heard about the Google Ad Grant, but getting started feels overwhelming—or maybe you logged in once and didn’t know what to do next. You like the idea of running ads and increasing website traffic, but without a paid advertising budget or the time to manage an account, Google Ads can feel intimidating. That’s where Google ad grant management comes in.

Our Google ad grant management services guide you through the process from start to finish. We meet with you to understand your goals, build a strategy that fits your organization, and either support you along the way or take the complex setup and optimization off your hands entirely. With the right approach, your ads can work quietly in the background—driving visibility and impact without adding more to your team’s plate.

 

 

How Google Ad services can increase visibility for your organization

The Google Ad Grant has real potential—when it’s managed well. We help you use it strategically so your nonprofit shows up in meaningful ways and reaches the supporters you’re trying to connect with.

Our team brings proven Google ad grant management experience and works alongside you to drive the results that matter most to your mission.

Google Ad Grant Management services helping a nonprofit increase their reach with volunteers
 

 
What's included in Google Ad Grant Management services for nonprofits?
 

We help nonprofits use advertising to reach the right audiences

We turn the Google Ad Grant into a reliable source of visibility and website traffic. Our team manages the strategy and setup so your ads work without adding to your workload.

 
Nonprofit Google Ad Grant discovery & account setup

Discovery & account setup
We meet with your team to understand your goals and website, then set up your Google Ads account so it’s configured correctly from the start.

Google Ad Grant strategy development

Strategy development
We create a clear, goal-driven Google Ads strategy that aligns your ad spend, keywords, and conversions with your mission and priorities.

Google Ad Grant ad creation & conversion tracking

Ad creation & conversion tracking
We write and build your ads, research relevant keywords, and set up conversion tracking so you reach the right audience and measure meaningful results.

Google Ad Grant account management

Account management & compliance
We manage your account to ensure it stays compliant with Google’s evolving policies and keep you informed of any important changes.

Google Ad Grant ad optimization

Ad optimization
We regularly review and refine your ads to keep them in good standing and performing as effectively as possible.

Google Ad Grant reporting

Reporting & website recommendations
We share clear monthly reports and provide practical website recommendations to help improve conversions and overall performance.

 

Let’s get the Google Ad Grant working for your nonprofit

Ready to get more out of your Google Ad Grant? We’d love to show you what’s possible.


 
Google Ad Grant Management case study for Pact Collective
 

How the Google Ad Grant helped Pact Collective reach thousands

A nonprofit learned about the Google Ad Grant and its offer of $10,000 per month in free advertising. They applied, were approved—and then quickly realized how confusing and unintuitive the platform can be. After a few tutorial videos, they knew they didn’t have the time to figure it all out on their own.

By partnering with the Purpose Collective, they received a discovery session to clarify their ad strategy and define the actions they wanted website visitors to take. We drafted and set up their campaigns directly in their account, with the nonprofit simply reviewing for tone and brand alignment.

Within just three to four months, their ads began driving hundreds—if not thousands—of new visitors to their website. Google Ads became one of their top traffic sources, introducing a warm, engaged audience to their mission for the very first time.